Businesses looking for top search engine result pages locally need a solid local SEO setup. This is where a good white label SEO agency comes in. Not only does this boost your brand awareness, but it gives your digital presence substantial added value.
Local SEO is essential, particularly for small to mid-sized businesses looking to make a difference or draw in new customers in your area. Your business can profit from a low-cost white-label local SEO service for targeted local marketing.
Here’s how it works.
Local SEO Strategies
Businesses not set up for local SEO will not benefit from potential customers looking for their services or products in their area. Here are two fundamental strategies your business can implement with a white-label SEO agency.
Optimize Your Website
Optimizing your website makes it easy for Google to understand your offering. Your meta description, page title tag, and header tag should all contain information about your business.
Another critical point is always to keep mobile in mind. Most of today’s customers will use their mobile phones to research your product and services, so you must present them with the information they need in the correct format.
Businesses today must use Google Places to increase their local SEO footprint because 97% of customers learn about a local company through online searches.
By adding valuable information and content for potential clients to find on their devices, businesses ensure their presence will be seen in search results. By adopting Google Places optimization, you will have your business appear in SEO for location-specific keywords.
Social Media Marketing
When implemented correctly, social media platforms like Facebook and Twitter amplify your brand awareness locally. It also places your business in front of local customers, increasing your reach and improving your local SEO.
Here are some tips on staying active and keeping your customers updated on social media:
- Ask your customers what they think – Social media tools are a great way to reach out to your clients. Users love to share their opinions, so it is a great way to get information on your products and services.
- Show appreciation – Regularly showing your clients that you appreciate them and are listening will go a long way to retaining them.
- Promptly solve problems – When complaints arise, deal with them immediately and positively so your customers can see that you care.
- Create videos – Sharing your product or service through video is an excellent way for your customers to see and engage with you. Video content is often more accessible than written marketing.
A white-label local SEO service is vital to putting your business on the map locally. By also staying active and engaged on your social media platforms, you will not only increase your customer base, but your clients will be more engaged and informed about your products and services.